Precise Plus Dog Food (USA)

The richly textured look of this tapered dog food pouch is achieved through the use of DimensionalFX printing technology, which is new to the flexible packaging industry. Reverse flexographic printing using 9 colors plus an electron beam etch coating and laminated to a metallized substrate was used to produce the dimensional effects during the printing process. Unlike holographic printing, DimensionalFX can be placed in register anywhere on the package to make it “pop,” and the technology can be one avenue used to protect against counterfeiting.

Exopack, LLC/Prime Source Packaging, LTD
Silver Award Winner - Printing Achievement

Year: 2004
Source: Flexible Packaging Association